The Secret to Content Marketing Strategies ft. Sarah Noel Block | The Growth Genius

Welcome to the highly anticipated final episode of The Growth Genius In this thrilling installment, we have a captivating interview with Sarah Noel Block, Founder of Tiny Marketing, as she shares her expertise and unravels the secrets behind successful content marketing strategies.

Role of Privacy & Data Protection in Marketing ft. Mary Teahan | The Growth Genius

In this episode of The Growth Genius, we have a special guest, Shelly Singh, Country Director – Americas at Infidigit, who will be discussing the role of privacy and data protection in marketing. Joining her is Mary Teahan, Head of APDA, who will share insights on what consumers want with respect to privacy and data protection in marketing, the changing landscape in consumer privacy, and suggestions for marketers.

Growth Strategies for BFSI Success ft. Luisa Mazinter | The Growth Genius

In this exciting episode of The Growth Genius, we’re delighted to have Gretchen Littlefield, CEO of Moore, and Shelly Singh, Country Director – Americas at Infidigit, join us for an insightful discussion on customer data platforms (CDPs) and their potential to skyrocket your growth. 🚀

Maximizing Your Growth with Customer Data Platforms ft. Gretchen Littlefield | The Growth Genius

In this exciting episode of The Growth Genius, we’re delighted to have Gretchen Littlefield, CEO of Moore, and Shelly Singh, Country Director – Americas at Infidigit, join us for an insightful discussion on customer data platforms (CDPs) and their potential to skyrocket your growth. 🚀

Email Marketing Tips and Strategies for Business Growth ft. Jay Schwedelson | The Growth Genius

In this power-packed episode, Shelly and Jay will cover a wide range of topics related to email marketing. They will share tips and strategies for crafting effective subject lines that increase open rates, as well as techniques for implementing personalized content in your emails to drive engagement and conversions.

Global Marketing Hacks You Didn't Know You Needed! 🌍💰 FT. Wendy Pease | The Growth Genius

In this power-packed episode of The Growth Genius, Wendy Pease from Rapport International and Shelly Singh, Infidigit’s Country Director – Americas, come together to discuss the significance of global marketing as a growth driver for businesses. They’ll share insights on the challenges and opportunities that come with expanding your business globally and provide tips on finding a good translation company.

Guide to Data-driven Marketing ft. Drew May | The Growth Genius

Welcome to another exciting episode of The Growth Genius! In today’s episode, we bring together two industry leaders – Shelly Singh, Infidigit’s Country Director – Americas, and Drew May, Wiland’s Chief Client Officer. They’ll be discussing the ins and outs of adopting a data-driven marketing strategy for achieving business success.

How Nonprofits Harness the Power of Direct Marketing ft. Shannon McCracken | The Growth Genius

Join us for an engaging and informative conversation with Shelly Singh, Country Director – Americas at Infidigit, as she hosts Shannon McCraken, CEO of The Nonprofit Alliance. In this exclusive discussion, they will delve deep into the world of direct marketing and its immense potential in driving growth for nonprofit organizations.

Secrets to Successful Brand Building ft. Edward Leaman | The Growth Genius

Welcome to a brand new episode of The Growth Genius! In this episode, we have a special guest, Edward Leaman, Executive Vice President of California Closets, who will be sharing his expert tips and strategies for successful brand building with our host, Shelly Singh.

Marketing After COVID-19: How the Pandemic Changed Marketing ft. Adrian Heng | The Growth Genius

Join us for this episode of The Growth Genius where we explore how the pandemic has changed the marketing industry and what significant growth drivers are available for brands. Our guest, Adrian Heng, Senior Counsel at Merlot Consulting and Infidigit’s Country Director – Americas, shares his expertise on how post-COVID-19 marketing can be an opportunity for organizational growth.

Growing Your Business with Talents: Secrets Revealed ft. Cedric Dias | The Growth Genius

Join us on April 5th for a new episode of The Growth Genius featuring Cedric Dias, Group Head of Digital and New Growth at OONA Insurance, as he shares insights on the significance of talent for driving business success. In this discussion, Cedric will elaborate on the following key points:

Data-driven Marketing: The Ultimate Guide To Success ft. Renata Dadic | The Growth Genius

Welcome to the latest episode of The Growth Genius! In this episode, we are excited to bring you a special guest who is an expert in data-driven marketing – Renata Dadić, Head of Media & Website Management, from Deutsche Bank. Renata is a seasoned marketer who has spent years mastering the art of data-driven marketing, and in this episode, she will be sharing her insights on how data can be a game-changer for any business looking to drive growth.

Marketing Automation: The Key to a Successful Marketing ft. Charles Manuel | The Growth Genius

Are you tired of spending countless hours on marketing campaigns that don’t seem to be working? Do you want to take your business to the next level and achieve your marketing goals? We have Charles Manuel of FreshIdeas, and Infidigit’s Host, Shelly Singh, discussing how marketing automation can help you streamline your marketing efforts, achieve better results, and take your business to the next level.

The Role of Data & Analytics in Business Success ft. Prakash Chandrasekar | The Growth Genius

In this episode of The Growth Genius, powered by Infidigit, we explore the crucial role of data and analytics in achieving business success. Our guest, Prakash Chandrasekar, Director, Customer Experience ASEAN at Oracle, shares his experience and insights on the subject, joined by host Shelly Singh, CEO of Infidigit.

Reinventing Marketing Strategy ft. Rishad Tobaccowala | The Growth Genius

In this episode, we have a special guest, Rishad Tobaccowala, an expert in reinventing marketing strategies for business growth. Rishad has over four decades of experience in the advertising and marketing industry and has worked with some of the world’s biggest brands.

Marketing: A Challenging Field for Future Talent? ft. Terri Bartlett | The Growth Genius

Marketing is a complex and dynamic field that is constantly evolving. With the rise of new technologies and changing consumer behaviour, marketers face various challenges that make it difficult to navigate. In this video, we’ll explore the key factors that make marketing challenging to ensure future generations of talent.

Importance of Marketing Accountability in Business Success ft. Karen Ebben | The Growth Genius

On this episode of The Growth Genius, we have Global Marketing Impact’s Karen Ebben talk about the importance of marketing accountability. Marketing accountability is a critical aspect of any successful marketing strategy that involves evaluating the performance of marketing campaigns and assessing their impact on business outcomes.

What the Future Hold for Advertising, Marketing and Data? ft. Bruce Biegel | The Growth Genius

In this episode of The Growth Genius, we have Winterberry Group’s Senior Managing Partner, Bruce Biegel, to share insights from the agency’s recently published “The Outlook report for Advertising, Marketing, and Data 2023.” It is a comprehensive report forecasting the future of advertising, marketing, and data in 2023.

Unlocking the Power of Humanity Marketing ft. Brent Niemuth | The Growth Genius

In today’s digital world, the importance of humanity marketing cannot be overstated. With so much competition for attention online, businesses must stand out by showing their human side. Today we have J. Schmid’s President & Chief Creative Officer, Brent Niemuth sharing valuable insights on implementing the humanity marketing strategy for business success.

Harnessing Creative & Lateral Thinking for Big Marketing Wins ft. Tom Shapiro | The Growth Genius

On this episode of The Growth Genius, we chat with Stratabeat’s Founder & CEO, Tom Shapiro, about creative and lateral thinking in marketing and how businesses can take advantage of it. Tom will be hosted by Infidigit’s Country Director – Americas, Shelly Singh.

Unlock the Secrets of D2C Ecommerce Marketing ft. Mugdha Hedaoo | The Growth Genius

Learn about the importance of Direct-to-Consumer (D2C) eCommerce marketing in today’s episode of The Growth Genius series. Join Infidigit’s Country Director – Americas, Shelly Singh, as she delves deeper into the topic with today’s Genius Mugdha Hedaoo, the Founder & CEO of GoPlay Cosmetics.

Mastering the Art of B2B Marketing for High ROI ft. Ruth Stevens | The Growth Genius

In this episode of The Growth Genius, Infidigit’s Country Director – Americas, Shelly Singh discusses the importance of B2B (business-to-business) marketing with eMarketing Strategy’s President Ruth Stevens. She will share some major insights into adapting top B2B marketing for business success.

Emergence of E-Commerce in Offline Retail Brands ft. Srinivas Rao | The Growth Genius

In this episode of The Growth Genius, we have Lifestyle Stores’ Sr VP & Head E-Commerce, Srinivas Rao, with whom we will talk about the emergence of e-commerce in offline retail brands.

Parle's Successful Marketing Story: Tips for New Brands ft. Krishnarao Buddha | The Growth Genius

In this episode of The Growth Genius, we have Parle Products’ Sr. Category Head – Marketing, Krishnarao Buddha, who will share the successful marketing story behind the popularity of Parle products in the Indian market and some of his marketing tips for new and upcoming brands.

Tips For Creating A Successful FMCG Brand ft. Praveen Jaipuriar | The Growth Genius | Infidigit

Continental Coffee has disrupted the Indian coffee industry since its establishment in the early 1990s. Meet Praveen Jaipuriar, the man responsible for making the brand one of the world’s best coffee brands. During an insightful conversation with Kaushal Thakkar, Director & Founding Partner of Infidigit, he discusses his contributions to the FMCG industry. 

Why Behavioral Science is Essential for Marketing ft. Nancy Harhurt

In this episode of The Growth Genius, we talk about how behavioral science has changed the marketing game for businesses around the globe. HBT Marketing’s Co-Founder Nancy Harhurt and Infidigit’s Country Director of Americas, Shelly Singh, discussed the many things that make behavioral marketing a go-to strategy for business success.  

What is the most effective way to create a marketing strategy that will grow senior living communities like a pro? Piali Dasgupta, the Senior Vice President of Marketing at Columbia Pacific Communities, shares her insights into developing a marketing strategy for senior living properties.

First-party data is now becoming a go-to strategy for many businesses worldwide. In today’s episode, Infidigit’s Country Director – Americas, Shelly Singh, and Marketdata’s Managing Director, David Charles Whittaker, talk about the crucial role first-party plays in business success and the challenges marketers face with implementing it for their marketing strategy.