“SEO is a constant dialogue between your brand and customers. Whatever stage they are in the buying cycle, your brand interacts with them, and SEO enables this ongoing dialogue to connect and engage with them.

India is entering a new era of digitalization at a growing rate. The need for digitization has led marketers to seek further avenues of revenue generation and better Returns on Investment. As the internet penetration percentage increases over the years, organic search will become the biggest driver of digital success for most online businesses.”